Pro Features

ClickIntent Pro

ClickIntent Pro extends the free plugin with deeper analytics, unlimited data access, external CTA tracking, webhook integrations, and data exports. It installs alongside the free plugin and activates after license verification.

Free vs Pro at a glance

Feature	Free	Pro
Lead capture & event tracking	✓	✓
Analytics dashboard	✓	✓
Performance highlights	✓	✓
Geographic analytics, opt-in	✓	✓
Section performance table	✓	✓
Tracking external CTAs	✓	✓
Unlimited section rows & conversion history	✓	✓
Unlimited geographic rows	✓	✓
Date range filter (Today, 30 days, All time, Custom)	—	✦
Campaign Attribution Details	—	✦
Funnel performance table	—	✦
Recommendations	—	✦
CSV & ZIP exports	—	✦
Webhooks	—	✦
Data reset	—	✦

Extended analytics

The free plugin always shows all data with no date filter controls. With Pro active, a full date filter appears at the top of the analytics dashboard:

Today — data from midnight to now in your server timezone
Last 30 days — a rolling 30-day window
All time — your complete historical dataset
Custom date range — pick any from/to date combination

Campaign Attribution

When visitors arrive via UTM-tagged links (e.g. ?utm_source=linkedin&utm_medium=social&utm_campaign=launch), ClickIntent captures and stores those parameters separately from the page URL. The Campaign Attribution table shows clicks and conversions broken down by landing page, source, medium, and campaign — so you can see exactly which campaigns are driving conversions, not just traffic.

ℹ️

UTM parameters are stripped from page URLs before storage. The Top Pages report always shows clean URLs (e.g. /pricing), while Campaign Attribution shows the full attribution breakdown separately. No data is lost.

Funnel performance

The Funnel Performance table shows each Section's click-to-conversion flow as a three-stage funnel: clicks → modal opens → conversions. Drop-off between stages reveals whether you have a traffic problem, a form friction problem, or something in between.

Recommendations

The Recommendations panel surfaces automatic, data-driven suggestions based on your Section performance — for example, flagging Sections with high click volume but poor conversion rates, or identifying your best performers worth replicating elsewhere.

ℹ️

Recommendations require sufficient data The Recommendations panel will not appear until ClickIntent has collected enough analytics data across your Sections to generate meaningful insights. For new installations, allow some time for traffic to accumulate before expecting recommendations to show.

Data exports

Export buttons appear in the analytics page header when Pro is active. Available exports:

Leads CSV — name, email, phone, section, page URL, and timestamp for every lead
Section Analytics CSV — click and conversion summary broken down by Section
Pages CSV — conversion performance broken down by page URL
Export Full Data (ZIP) — all three CSVs packaged in a single download

Exports reflect the currently active date range filter. Use All time to retrieve your complete dataset.

Webhooks

Webhooks let ClickIntent push lead and conversion data to any external URL the moment an event occurs — no polling required. This makes it straightforward to connect ClickIntent to your CRM, email platform, Zapier, Make, or any custom endpoint.

Setting up a webhook

Go to ClickIntent → Settings.
Scroll to the Webhook Settings panel (visible only with Pro active).
Enter your webhook URL and click Save.

Webhooks fire on two events: new lead submitted and conversion recorded. The payload is a JSON object sent via HTTP POST.

Example webhook payload — lead submitted

{
  "event": "lead_submitted",
  "lead_id": 42,
  "name": "Jane Smith",
  "email": "jane@example.com",
  "phone": "555-0100",
  "section_id": "homepage-hero",
  "section_label": "Homepage Hero",
  "page_url": "https://yoursite.com/",
  "page_title": "Home",
  "timestamp": "2024-11-15 14:32:01"
}

Webhook logs

Every delivery is logged — including the HTTP response code and body. Logs appear in a table in the Webhook Settings section of ClickIntent → Settings. Each entry shows whether the delivery succeeded or failed.

Retrying failed deliveries

If a webhook delivery fails, you can manually trigger a retry from the logs table. Click Retry next to any failed entry to re-send that payload immediately.

⚠️

Webhook URLs must be publicly accessible ClickIntent validates that your webhook URL points to a reachable public address. Private network addresses (e.g. localhost, 192.168.x.x) are rejected for security reasons.

Data Reset

ClickIntent Pro adds a Reset All Data option to the ClickIntent → Settings page. This permanently deletes all leads, events, and webhook logs from your database while preserving your Section configurations and plugin settings.

⚠️

Data reset is permanent and cannot be undone Export a ZIP backup before using this feature if you need to retain historical data. Tables are preserved; only the records inside them are deleted.

How Pro licensing works

ClickIntent Pro uses a subscription-based license key system. Your license key is issued when you purchase a Pro subscription from the ClickIntent website and is tied to your account.

Activating your license

Install and activate both the free ClickIntent plugin and the ClickIntent Pro plugin.
Go to ClickIntent → Pro License in your WordPress admin.
Enter your license key and click Activate License.
Your key is verified against the ClickIntent license server. On success, all Pro features unlock immediately.

License validation

To keep things fast, license status is cached locally after the initial verification and checked periodically in the background — your site does not contact the license server on every page load. If your subscription lapses or your license key is revoked, Pro features will deactivate automatically on the next validation check.

Moving to a new site

If you need to transfer your license to a different WordPress installation, deactivate it on the current site first via ClickIntent → Pro License → Deactivate, then activate it on the new site. The number of simultaneous activations permitted depends on your subscription plan — check your account on the ClickIntent website for details.

Next: FAQ & Troubleshooting →